LazyLines is your AI content creation assistant for creating viral content. Think of it as ChatGPT with social media superpowers—it can search for viral videos, analyze competitors, combine multiple sources, and create content in your authentic voice.
Getting Started: Your First 10 Minutes
Step 1: Set Up Brand Profile (5 minutes)
About You:
Add business info, what you do, target audience
Paste your website link
Upload relevant files
Example: "LazyLines, a content creation tool that helps businesses create social media content"
Voice & Style:
Upload 5-10 of your best posts/videos OR
Describe your voice: "Casual, direct, slightly sarcastic. I avoid jargon and speak like a friend"
Mix both for best results
Content Pillars:
List main topics you cover
Used for personalized For You videos and content planning
Goal: Reach 50%+ completion for best results
Step 2: Try Your First Quick Win (5 minutes)
Choose ONE:
A) Clone Your Best Content
1. Find your top-performing video/post 2. Paste URL in chat 3. Turn on Brand Profile toggle 4. Prompt: "Turn this into 10 TikTok scripts in my style" 5. Get 10 scripts in separate canvases
B) Competitor Research
1. Go to Inspiration → Search your niche 2. Add 3 videos to chat 3. Prompt: "Analyze these and write me 3 scripts using their patterns"
C) Trend Research
1. Prompt: "Research trending videos in [your niche] on Instagram and TikTok" 2. Then: "Based on the top 10 videos, write me 5 scripts in my unique style"
Step 3: Edit in Canvas
Every script appears in its own canvas where you can:
Edit manually (full text editor)
Highlight text and ask AI to adjust: "make this simpler"
Click "Humanize" to remove AI words (unlock, leverage, discover)
Click "Simplify" to reduce reading grade level
Click "Hooks" to regenerate opening options
Save when you're happy with it
Find saved content at: https://app.lazylines.ai/saved
Example workflows:
1. Train AI on Your Voice
Step 1: Set Up Brand Profile
Go to Brand Profile → Voice & Style section
Add 5-10 content examples (more = better results):
Your social media profile links (Instagram, TikTok, YouTube)
Individual post URLs with strong voice
To replicate someone else's style: Add their content instead
Or upload files (scripts, blog posts, emails)
Or type your style description: "Casual, direct, slightly sarcastic. I avoid jargon and speak like a friend. Short sentences. Lots of questions."
Step 2: Test & Refine
Test WITHOUT Brand Profile first:
Turn OFF Brand Profile toggle
Prompt:
Write me a TikTok script about [your topic]
Then test WITH Brand Profile:
Turn ON Brand Profile toggle
Same prompt:
Write me a TikTok script about [your topic]
Compare the difference
If results aren't right, go back and add more examples or refine your description
Troubleshooting:
Still sounds generic? Add more diverse examples (videos, posts, emails from different contexts)
Too much like someone else? Remove their content, add only YOUR examples
Inconsistent? Reach 50%+ Brand Profile completion for better results
2. Analyze Competitors & Adapt Their Strategy
Copy-Paste Prompts:
"Research the top 10 Instagram accounts in the [fitness coaching] niche. Analyze their latest 20 posts and tell me: - What content types perform best - Common hook patterns - Topics that get most engagement - Content gaps I could fill"
Or for specific competitor:
"Analyze @[competitor_username]'s top 20 Instagram posts and worst 10 posts. Tell me the key differences in: - Hook styles - Content structure - Topics covered - Visual presentation"
Best for Deep-Dive: Profile Analyst
Go to Profile Analyst
Enter competitor's Instagram username
Sort by: "Most Views" (top right)
Filter: "Reels Only" (to focus on video content)
Add top 5 videos to chat
Copy-Paste Prompt:
"Based on these 5 top-performing videos: 1. What hook styles do they use? 2. What's the content structure? (problem-solution, storytelling, educational) 3. What topics get the most views? 4. Give me 5 content ideas that adapt these patterns to my brand"
3. Batch Create a Month of Content
Step 1: Prepare Brand Profile (if not done) Minimum required:
✅ "About You" section filled (who you are, what you do, target audience)
✅ At least 3-5 examples in "Voice & Style"
✅ Main topics in "Content Pillars"
Step 2: Ask for Batch Creation
Copy-Paste Prompts (Instagram Reels):
"Batch create 15 Instagram Reels scripts about [productivity tips]. Requirements: - Educational and actionable - Casual, conversational tone - 30-60 seconds each - Each should solve one specific problem - Use proven viral hooks from your database"
Copy-Paste Prompts (TikTok):
"Create 20 TikTok scripts for [fitness beginners]. Content breakdown: - 7 quick tips (15-30 seconds) - 7 myth-busting (30-45 seconds) - 6 transformation stories (45-60 seconds) Make them entertaining and easy to follow."
Copy-Paste Prompts (LinkedIn):
"Write 10 LinkedIn posts about [marketing strategies]. Style: - Professional but approachable - Start with a bold statement - Include 3-5 actionable points - End with engagement question - 150-200 words each"
Step 3: Edit & Save
Each piece appears in separate canvas
Quick scan: Open top 10
Edit individually using Canvas tools:
Click "Humanize" to remove AI words
Click "Hooks" to try different openings
Highlight text: "make this more specific"
Save favorites
Troubleshooting:
All posts feel same-y? Add variety requirement: "Use different hook styles: 5 question hooks, 5 stat hooks, 5 story hooks"
Quality is low? Reduce batch size to 10, be more specific about requirements
Wrong tone? Check Brand Profile is ON, add more voice examples
Not enough depth? Ask for specific structure: "Each post must have: hook, 3 main points with examples, clear CTA"
4. Create High-Converting Ads
Step 1: Find Winning Ads
Go to Facebook Ad Library
Search: Your product category + competitors
Copy 3-5 successful ad links (look for long-running ads = they're working)
Step 2: Analyze in LazyLines Paste ad links in chat (LazyLines auto-transcribes video ads)
Copy-Paste Prompt:
"Analyze these ads and tell me: - What hook styles are used? (pain point, curiosity, social proof, etc.) - How is the value proposition structured? - What objections do they address? - What CTAs are most effective? - What's the typical ad length and pacing?"
Step 3: Create Variations
Copy-Paste Prompt:
"Based on these winning ads, create 10 ad variations for my product: Product: [Your product name and description] Target audience: [Who you're selling to] Key benefits: [3-5 main benefits] Price point: [If relevant] Ad breakdown: - 2 pain point hooks - 2 curiosity hooks - 2 social proof hooks - 2 urgency hooks - 2 transformation hooks Each ad should include: Headline, body copy, and CTA."
Troubleshooting:
Ads sound too generic? Add: "Include specific numbers and results: 'Save 5 hours/week' not 'Save time'"
Not persuasive enough? Add: "Use the PAS framework: Problem → Agitate → Solve"
Too long? Specify: "Keep headline under 40 characters, body under 125 characters"
Can't decide which to test? Ask: "Rank these 10 ads by likely performance and explain why"
5. Content Research System
Method 1: Profile Analyst (Instagram Deep-Dive)
Go to Profile Analyst → Enter competitor's username
Sort by: "Most Views"
Filter: "Reels Only"
Add top 5 videos to chat
Copy-Paste Prompt:
"Analyze these 5 videos and tell me: - What topics get the most views? - What hook patterns do they use? - What's their content structure? - Give me 10 content ideas I could create based on these patterns"
Method 2: Inspiration Page (Trend Research)
Using For You (Updated Every Monday):
Go to Inspiration → For You (50-70 personalized videos)
Sort by "Publish Date" for most recent
Add 10 videos that fit your niche to chat
Using Trends:
Go to Inspiration → Trends
Browse trending formats
Add format examples to chat
Copy-Paste Prompt:
"Based on these videos: - What are the top 3 content formats that work? - What hooks grab attention in the first 3 seconds? - What topics are getting the most engagement? - Create a reusable template for each format I can use repeatedly"
Method 3: Multi-Source Research in Chat
Broad Research:
"Research the top 10 accounts in [your niche] on Instagram and TikTok. Analyze their content and tell me: - What content patterns work across all of them? - What topics are oversaturated? - What content gaps can I fill? - Give me 20 unique content ideas based on these insights"
Or paste multiple profile URLs directly:
[Paste 3-5 competitor profile URLs] "Compare these accounts and identify: - Common winning patterns - Unique differentiators - Content opportunities - 15 content ideas that stand out"
Add Multiple Sources for Deep Research:
3 YouTube videos on your topic
2 articles with data/statistics
Competitor profiles
Your own past performing content
"Synthesize insights from all these sources and give me: - Top 5 content themes to focus on - 3 unique angles no one else is covering - 20 specific content ideas with hooks"
Troubleshooting:
Research feels scattered? Pick ONE method and go deep (don't mix all 3 at once)
Too much info? Start with 3-5 sources max, then expand
Can't find gaps? Compare 5+ competitors to see what everyone's doing
Formats don't fit? Filter Inspiration by specific keywords in your niche
6. YouTube Video System
Step 1: Research Best Practices
Copy-Paste Prompt:
"Research viral YouTube videos in the [your niche] niche. Analyze: - What video structures work best? (how-to, storytelling, listicles, etc.) - Common opening hooks for high retention - Video length sweet spots - How top creators maintain engagement - Typical CTAs and end screens Give me a template for a high-performing YouTube video structure."
Step 2: Get Video Ideas
Copy-Paste Prompt:
"Based on this research and my content pillars: [list pillars] Give me 20 video ideas that: - Solve specific problems my audience has - Have good search volume potential - Aren't oversaturated by competitors - Fit my expertise level Rank them by likely performance."
Step 3: Create Full Script
Copy-Paste Prompt:
"Write a complete 12-minute YouTube script for: [chosen video idea] Structure: - 0:00-0:15: Cold open (pattern interrupt hook) - 0:15-1:00: Intro (value promise, what they'll learn) - 1:00-10:00: Main content (break into 3-4 sections with timestamps) - 10:00-11:30: Summary of key points - 11:30-12:00: CTA and next video tease Style: Conversational, like talking to a friend. Include examples and analogies."
Troubleshooting:
Script too generic? Add: "Include 3 specific examples or case studies with numbers/results"
Too long/short? Specify exact length: "This should be exactly 10 minutes when spoken at normal pace (1,500 words)"
Retention concerns? Ask: "Add retention hooks every 2 minutes (teases, questions, transitions)"
Missing personality? Check Brand Profile is ON and add: "Make this sound conversational with personal anecdotes"
How to Use LazyLines
Chat Interface Essentials
Just ask naturally - LazyLines figures out which tools to use automatically.
Voice Dictation: Click microphone icon to talk instead of type.
What You Can Add:
Links: Paste from any supported platform (Instagram, TikTok, YouTube, LinkedIn, X, Facebook, websites)
Files: Upload PDFs, docs, images, videos, CSVs (5MB limit)
Text: Paste directly
Brand Profile Toggle: Turn ON to create content in your voice. When enabled, all Brand Profile context is used.
Prompt Library:
Personalized Prompts: Regenerated weekly based on your usage
Static Prompts: Templates in Research, Content Ideas, Script Writing
Click any prompt to use instantly
AI Model Selection
Choose the right model for the task:
Gemini 2.5 Flash: Cheapest, 1M token context
Claude 4.5 Sonnet: Best for writing creative content (default, best for scripts/posts)
GPT-5.1: Solid all-around performance
Grok 4: Most creative option
Key Pages
Inspiration: https://app.lazylines.ai/inspiration
For You: 50-70 personalized videos updated every Monday
Trends: Trending formats updated weekly
Search: Live search TikTok and Instagram
What you can do: Add to chat, see insights, play video
Profile Analyst: https://app.lazylines.ai/competitors
Enter Instagram username → Analyze posts
Sort by: Most views, likes, recent
Filter: Reels only, posts only
Find similar profiles
All saved canvases appear here
Search by keyword
Open to edit or start new chat
Pricing & Plans
Free Plan
100 credits
1 workspace
1 profile analysis
Limited Inspiration access
Pro Plan
Cyber Month: $19/mo (normally $39/mo) or $228/year (50% off)
2,000 credits/month
1 workspace
All AI models
20 profile analyses/month
Full Inspiration access
Business Plan
Cyber Month: $49/mo (normally $99/mo) or $588/year (50% off)
6,000 credits/month
5 workspaces (manage 5 clients/brands separately)
All AI models
100 profile analyses/month
Full Inspiration access
Early access features
About Credits:
Consumed per AI response based on: model used, content length, task complexity
Plan credits reset monthly (don't roll over)
Extra purchased credits roll over
Save credits: Use Gemini 2.5 Flash for research, Claude 4.5 for final writing
About Workspaces: Each workspace has completely separate:
Brand Profile (unique voice)
Chat history
Saved content
Inspiration page (customized For You videos)
Personalized prompts
Who needs them: Agencies (one per client), freelancers (separate client work), multi-brand creators
Create: Settings → Workspaces → Create New (Business Plan only)
Quick Reference
Links
Start chat: https://app.lazylines.ai/new
Inspiration: https://app.lazylines.ai/inspiration
Profile Analyst: https://app.lazylines.ai/competitors
Brand Profile: https://app.lazylines.ai/brand-profile
Settings: https://app.lazylines.ai/settings
Support
Book call: https://calendly.com/lazylinesapp/lazylines
Email: [email protected]
Chat: Click chat icon (bottom-left corner)
What Makes LazyLines Different
Unlike ChatGPT or other AI tools, LazyLines can:
✅ Search live viral content across TikTok, Instagram, YouTube (not possible with ChatGPT)
✅ Multi-source research - combine videos + articles + PDFs in one chat for comprehensive analysis
✅ Watch and analyze videos with visual analysis and timestamps (editing style, pacing, hooks)
✅ Train on YOUR voice with Brand Profile - upload your content, everything sounds authentically like you
✅ Access viral hooks database - 20+ proven hook frameworks automatically triggered when creating scripts
✅ Edit everything in Canvas - humanize AI words, simplify reading level, regenerate hooks, save for later
✅ Weekly personalized content - 50-70 For You videos every Monday based on your content pillars
✅ Manage multiple brands - 5 separate workspaces on Business Plan, each completely isolated